July 17, 2023
Attain Real Estate
Selling a home during the summer season can be more challenging as there are fewer buyers, because so many buyers leave on vacation. Now I know this may run contrary to some other areas, but in Marin buyers leave town in large numbers reducing the buyer pool significantly. If you're looking to sell your home quickly during this time, it's important to make your home standout in any and every way possible. Here are some valuable tips to help you set yourself up for success this summer.
Firstly, focus on enhancing your home's curb appeal. The exterior of your home is the first impression potential buyers will have, so make sure it's a positive one. Take advantage of the season by maintaining a well-manicured lawn, trimming hedges and trees, and adding colorful flowers or potted plants to enhance the overall look. Power wash the exterior, clean windows, and ensure the entryway is inviting with a fresh coat of paint on the front door and a clean welcome mat. Additionally, make sure your home is cool and comfortable during showings by keeping the air conditioning on and opening windows to let in fresh air and natural light. Stage your home with summery accents like accent cushions, fresh flowers, and light, airy curtains or no curtains to create a welcoming atmosphere that appeals to buyers.
In addition to enhancing curb appeal, it's crucial to price your home competitively and market it effectively. Research the local market and set a price that reflects the value of your home while remaining attractive to potential buyers. Work with a real estate agent who has experience in the summer market and can help you determine the right pricing strategy. Utilize online platforms, top agent networking groups, mailers sent to top agents in the area and social media to promote your listing and reach a wider audience. Highlight the unique features and benefits of your home, such as outdoor living spaces, proximity to parks or beaches, or any other attractive summer-related amenities. Do open houses to allow potential buyers to explore your home and envision themselves living there.
By following these tips, you can increase your chances of selling your home quickly in the summer season. Remember to focus on curb appeal, price competitively, and effectively market your home to attract motivated buyers who are looking to make a move during the warmer months. With careful preparation and attention to detail, you can make your home stand out and secure a successful sale in the summer market.
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